So what are these Gartner Magic Quadrants all about - here's what I picked up from Wikipedia.
The Gartner Magic Quadrant is a proprietary research tool developed by Gartner Inc., a US based research and advisory firm. It is designed to provide an unbiased qualitative analysis of a “markets’ direction, maturity, and participants.” Gartners rates vendors upon two criteria: completeness of vision and ability to execute. Using different qualifiers per criteria for the varying industries, the Magic Quadrant then rates the participants into one of four quadrants:
- Leaders : score higher on both criteria; the ability to execute and completeness of vision. Typically larger industry developed businesses with vision and potential for expansion
- Challengers : score higher the ability to execute and lower on the completeness of vision. Typically larger, settled businesses with minimal future plans for that industry
- Visionaries : score lower on the ability to execute and higher on the completeness of vision. Typically smaller companies that are unloading their planned potential
- Niche Players : score lower on both criteria: the ability to execute and completeness of vision. Typically market fledglings
Here's an overview of some Information Worker related Gartner quadrants:
- Unified Communications - august 2007 - http://mediaproducts.gartner.com/reprints/microsoft/article3/article3.html
- Team Collaboration and Social Software - october 2007 - http://64.45.25.194/clients/socialtext/quadrant/gartner_download.html
- Enterprise Content Management - september 2007 - http://mediaproducts.gartner.com/reprints/opentext/150426.html
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